Brain Work Frame Work Podcast

Welcome to Brain Work Frame Work, where seasoned professionals Adam and Chris share their wealth of experience and insights in the realms of Business, Sales, and Entrepreneurship with other like-minded business owners. Share your wins and loses, tips and tricks, and your journey through entrepreneurship.

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Adam and Chris

Adam boasts a decade-long tenure in the Insurance Industry, and establishing his own agency in 2020. With a rich background in sales and service, Adam brings invaluable perspectives to the table, prioritizing exceptional customer experience—both pre and post-sale. His commitment to excellence is unwavering, and optimism is not just a word but a guiding principle in his approach. 

Chris has been an entrepreneur for over 10 years. After starting and growing a successful Award-Winning Wedding DJ business, Chris finished his Marketing degree in 2021. Chris now helps other business owners with web design, digital marketing and software solutions to build a better business.

Want to join us as a special guest? 

Email us at: brainworkframework@gmail.com

Or apply at: https://focused-biz.com/podcast/

Connect and Follow

Podbean: https://brainworkframework.podbean.com/

Tik-Tok: https://www.tiktok.com/@brainworkframework

Facebook: https://www.facebook.com/profile.php?id=61555746525995

YouTube: https://www.youtube.com/channel/UClGMyZ2a7Gbd9eK8utyKTFw

 

Episodes

2 hours ago

Denny Burda provides a comprehensive guide to Customer Success, sharing the importance of building strong relationships and delivering value to clients over time. Discover best practices and real-world examples that can help organizations achieve lasting success with their customers. This episode is a must-listen for CCOs and anyone committed to elevating the customer experience.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Denny Burda:
Company website: www.riverconsultancygroup.co.uk
LinkedIn: www.linkedin.com/in/dennyburda
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #playbook #customer #practices #advisory #expert

3 days ago

Join us as Jennifer Cain Birkmose takes us through the transformative power of the YES AND mindset that she has mastered through her unique background in improv comedy. In this episode, Jennifer reveals how embracing this principle can elevate leadership, caregiving, and business dynamics. We will dive deep into how improv can spur innovation and create memorable customer experiences that resonate across generations.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Jennifer Cain Birkmose:
Company Website: www.vivavalet.com
Linkedin: https://www.linkedin.com/in/jennifer-cain-birkmose-ab05a6/
Vivavalet live at home services for older adults My ted talks: https://www.ted.com//search?q=jennifer%20cain%20birkmose
intstagram: @jcbirk, @vivavaletofficia
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #caregiving #leadership #innovation #mindset #generations

Friday Aug 29, 2025

Kevin Finke, founder of Experience Willow, explores the profound impact of human-centered design in fostering belonging within organizations. Join us as we delve into innovative strategies that break barriers and create spaces where everyone feels seen and valued. Perfect for business leaders and designers alike, this conversation will inspire you to rethink your approach to relationships and engagement.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Kevin Finke:
LinkedIn: https://www.linkedin.com/in/kevinfinke/
Personal Website: https://www.kevinfinke.com/
Company Website: https://www.experiencewillow.com/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #strategies #approach #engagement #valued

Wednesday Aug 27, 2025

Jessica Dragan is a seasoned entrepreneur, veteran, and business buyer specializing in acquisitions of companies generating $2M–$5M in revenue. With over 20 years of experience owning and operating businesses, Jessica now helps founders explore confidential, seamless exit options—whether they're ready to move on or simply want to take chips off the table. In this episode, we unpack what makes a business attractive for acquisition, how founders can prepare for a profitable exit, and what Jessica looks for when buying businesses. If you're a business owner considering a sale or just want to understand the mindset of serious buyers. This episode is packed with insight.
 
🔑 Topics Include:
What makes a business worth buying
The $2M–$5M revenue sweet spot
Navigating off-market, confidential deals
What founders often get wrong about exiting
Lessons from two decades of entrepreneurship
Whether you’re buying, selling, or somewhere in between, Jessica brings real-world advice you don’t want to miss.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Jessica Dragan:
LinkedIn: https://www.linkedin.com/in/jessicadragan/
Company Website: https://www.corporatewellnessandretention.com/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneur #veteran #buying #selling

Friday Aug 22, 2025

Join Dillon Mysliwiec as he uncovers the fascinating intersection of behavioral psychology and sales. In this episode, he highlights how understanding consumer behavior can significantly improve marketing tactics and drive sales growth. By applying psychological principles, business owners and marketers can craft compelling messages that resonate with their audience, ultimately leading to higher conversion rates. Don't miss out on these tips that could revolutionize your sales approach!
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Dillon Mysliwec:
Company Website: https://dillonmysliwiec.com/business-ventures/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #marketing #behavior #psychology #sales

Wednesday Aug 20, 2025

Join us in this enlightening episode with Prerak Mehta, as he unveils the secrets behind successfully scaling local businesses in the digital age. From cutting-edge SEO practices to incorporating AI tools, learn how to effectively connect with your audience and drive sales. Get ready to take notes, as Prerak provides an arsenal of strategies designed to propel your business forward!
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Prerak Mehta:
Company Website: https://netmafia.co.in/free-30-minute-consultation-call/
Company Website: https://netmafia.ck.page/seo-sop
Udemy: https://www.udemy.com/user/prerak-mehta-6/
YouTube: https://www.youtube.com/@PrerakMehta-NetMafia
LinkedIn: https://www.linkedin.com/in/prerak-mehta-51b282214/
Instagram: https://www.instagram.com/netmafia.co.in/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #scalling #innovate #AI #strategies

Friday Aug 15, 2025

Brady reveals how small business owners can identify the hidden gaps in their marketing efforts, avoid common pitfalls that lead to failure, and drive impactful results. Ideal for entrepreneurs looking to navigate the challenges of branding and marketing, this episode delivers actionable insights you can implement immediately for your business's growth.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Brady Dahmer:
Company Website: https://www.blindspotshandbook.com
LinkedIn: https://www.linkedin.com/in/bradydahmer/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneur #marketing #blindspots #growth

Wednesday Aug 13, 2025

Join Bev Roberts, Wholistic Business Mentor, as she unveils the power of creating an in-demand Signature Quiz. In this episode, you'll discover three key strategies to craft a quiz that not only generates leads but also aligns prospects with the products they need at the right time. This insightful discussion will help marketers shift their approach, focusing on heart-centered engagement to drive business growth.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Bev Roberts:
Company Website: https://bevroberts.com
Facebook: https://facebook.com/bevrobertsmentor
LinkedIn: https://www.linkedin.com/in/bevroberts/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #quiz #growth #mentor #strategies

Friday Aug 08, 2025

Tobin Brogunier, Founder and CEO of Virtual Storefronts, shares his insights on how brick-and-mortar businesses can successfully navigate the digital landscape. Learn how to achieve a strong online presence without the need for a full-fledged e-commerce operation. Discover actionable strategies tailored for local entrepreneurs looking to attract more customers and grow their businesses in today’s competitive environment.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Tobin Borgunier:
Company Website: https://www.virtualstorefronts.com
Company Website: https://virtualstorefronts.co
Youtube: https://www.youtube.com/c/USpaceOfficial
Facebook: https://www.facebook.com/virtualstorefronts
TikTok: https://www.tiktok.com/@Virtualstorefronts
Instagram: https://instagram.com/storefront.love
Twitter Feed: https://www.twitter.com/UspaceOfficial
Follow Tobin’s Public Profile: https://www.facebook.com/tobinatuspace
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneur #digital #online #strategies

Wednesday Aug 06, 2025

Data is only as valuable as the insights you glean from it! AJ Davis breaks down the complexities of conversion analytics, sharing actionable tips to translate numbers into profit. This episode empowers aspiring entrepreneurs and established businesses alike to harness the true potential of their data, ensuring they make informed decisions that drive revenue growth and customer loyalty.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Aj Davis:
Company Website: www.experimentzone.com
Instagram: https://www.instagram.com/experimentzone/
Facebook: https://www.facebook.com/ExperimentZoneCo/
LinkedIn: https://www.linkedin.com/company/experimentzone/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneur #conversion #analytics #data

Friday Aug 01, 2025

We sit down with Raminta Kersulyte to explore the art of content strategy in the eCommerce space. Learn how to create engaging and impactful content that resonates with customers and drives conversions. Raminta unveils the secrets behind crafting personalized messaging and effective customer journeys, making it an essential episode for anyone looking to enhance their eCommerce brand’s narrative.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Raminta Kersulyte:
LinkedIn: https://www.linkedin.com/in/raminta-kersulyte-1845b979/
Company Website: https://wfma.agency
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #director #ecommerce #strategies #growth

Thursday Jul 31, 2025

Are you struggling to grow your business or unsure how to effectively market your services? Ann Carden shares her proven techniques for utilizing social media as a powerful tool for growth. Gain clarity on how to craft compelling messages that resonate with your audience and harness the potential of digital platforms to elevate your brand.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Ann Carden:
Company Website: https://annlcarden.com/
LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach/
YouTube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/groups/663939057669313 https://twitter.com/ann_carden
Instagram: https://www.instagram.com/anncardenconsulting/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
 
#brainwork #framework #business #techniques #clarity #socialmedia #digitalplatforms
 

Wednesday Jul 30, 2025

Christine Blosdale reveals powerful techniques for transforming casual followers into dedicated brand advocates. With over 25 years of experience working with industry giants, she offers practical strategies that leverage authentic connections to foster loyalty and trust. Tune in to learn how to nurture your online community, create captivating content, and turn your followers into passionate supporters of your brand. Is the old-school marketing style of the Mad Men era really dead? Christine Blosdale says yes! In this thought-provoking episode, she discusses the seismic shift in marketing focus from creativity devoid of connection to strategies built on authenticity and genuine engagement. Join us as Christine unpacks the major changes in marketing practices and shares how businesses can adapt and thrive in this new era of transparency and connection.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Christine Blosdale:
Company Website: http://www.ExpertAuthorityCoach.com
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #marketing #strategies #authenticity #engagement #transparancy #connection

Friday Jul 25, 2025

In this episode, we sit down with Dr. Turab Rai — a dentist by training, an influencer known as Turabify, an investor with an eye for opportunity, and an artist at heart. Turab shares his journey from the dental chair to digital influence, diving into how he balances creativity, business, and healthcare. We explore his mindset as a multidisciplinary entrepreneur, the story behind his personal brand, and the lessons he’s learned scaling his impact across industries. Whether you're building a brand, a business, or a life you love, this episode is full of insights and inspiration.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Turab Rai:
Linkedin: https://www.linkedin.com/in/turab-rai-113a81132/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #multidisciplinary #dentist  #investor #influencer #artist #philanthropist

Wednesday Jul 23, 2025

Maddie Kelley, founder of Mimir, shares her expertise in crafting effective systems that can help solopreneurs conquer the chaos of entrepreneurship. Tune in to discover practical tips for managing your time, tasks, and energy. Whether you're a budding entrepreneur or a seasoned pro, Maddie's insights will empower you to create a structured path toward success, helping you turn your dreams into reality.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Maddie Kelly:
Company Website: https://linktr.ee/himaddiekelley
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneur #solopreneur #tips #system #empowerment

Friday Jul 18, 2025

Linda King, the founder of The Smart Travelista, shares her secrets to traveling in style while keeping your budget intact. Discover pro tips on finding affordable accommodations, dining delicacies on a dime, and maximizing experiences without breaking the bank. Tune in to learn how to enjoy luxurious travel experiences for less, allowing you to explore more of the world while saving money!
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Linda King:
Company Website: https://www.thesmarttravelista.com/
X: https://x.com/the_travelista
Instagram: https://www.instagram.com/thesmartravelista/
Facebook: https://www.facebook.com/Thesmartravelista
Threads: https://www.threads.net/@thesmartravelista
YouTube: https://www.youtube.com/@thesmartravelista
Bluesky: https://bsky.app/profile/thesmartravelista.bsky.social
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #travel #explore #experience #guide #savingmone

Wednesday Jul 16, 2025

Ryan Holck explores the unique marketing lessons derived from his experience with brick-and-mortar family businesses. Discover how foundational values, community connection, and authentic storytelling contribute to successful marketing strategies. Ryan shares insightful anecdotes and practical takeaways that can be applied to today’s digital landscape, emphasizing the timeless principles that drive business success.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Ryan Holck:
Personal Website: https://ryanholck.com
Fractional CMO and Strategy work: https://distillyourstory.com/
LinkedIn: https://www.linkedin.com/in/ryanholck/
Facebook: https://www.facebook.com/rholck/
Facebook: https://www.facebook.com/storydistiller/
YouTube: https://www.youtube.com/@RyanHolck
Instagram: https://www.instagram.com/distillyourstory/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #marketing #storytelling #strategies #values #connections

Friday Jul 11, 2025

What does it take to foster genuine loyalty in a world full of noise? In this enlightening episode, Michael Dodsworth discusses the concept of experiential commerce and its significance in today’s saturated market. Learn how brands can create memorable, hype-driven experiences that resonate with fans long after the launch. Michael shares actionable strategies and stories that will inspire fellow founders to rethink their approach to customer engagement.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Michael Dodsworth:
Company Website: https://fanfare.io/
Personal LinkedIn: https://www.linkedin.com/in/michael-dodsworth/
Company LinedIn: https://www.linkedin.com/company/fanfare-io/
Founder Spotlight: https://www.infinityvc.capital/founder-spotlights/michael-dodsworth
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #experiential #commerce #strategies #approach #founders #engagement

Wednesday Jul 09, 2025

Join Zachary Green as he shares his unique perspective on leadership shaped by his experiences as a Marine veteran and entrepreneur. In this episode, discover how timeless leadership principles can be applied to today’s complex business landscape. Zach explores the lessons learned from historic battlefields and how they empower leaders to thrive under pressure, adapt to changes, and foster high-performance cultures. Learn practical strategies to elevate your leadership game, no matter your background.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Zachary Green:
Personal Website: https://www.zacharylgreen.com
Company Website: https://www.warriorleader.us
LinkedIn: https://www.linkedin.com/in/zacharylgreen/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneur #marine #veteran #leaders #battlefields #warrior
 

Friday Jul 04, 2025

Stephanie Gutnik shares the key components of successful business strategies that truly stand out. With a wealth of experience in management consulting, Stephanie shares best practices for setting and achieving goals in marketing and business. Listeners can expect to learn about the importance of aligning technology with business strategies, developing a robust marketing plan, and navigating challenges in a competitive marketplace. Whether you’re a startup or an established organization, this episode offers valuable insights for all business leaders.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Stephanie Gutnik:
LinkedIn: https://www.linkedin.com/in/stephaniegutnik/
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #marketing #strategies #technology

Wednesday Jul 02, 2025

Join Sarah Sal as she discusses the vital role storytelling plays in effective advertising. With a decade of experience and millions in ad spend, she teaches listeners how to infuse their ads with compelling narratives that resonate with audiences. Learn how to transform your social media campaigns into powerful storytelling tools that not only grab attention but also significantly boost your bottom line.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Sarah Sal:
Company website: https://www.sarah-sal.com/
Company Website: https://get.sarah-sal.com/podcast/
Facebook: https://www.sarah-sal.com/blog/2021/6/4/strategyzer-facebook-ad-high-roi
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #storytelling #advertising #socialmedia

Friday Jun 27, 2025

Marina Morgan helps entrepreneurs, business leaders, and executives achieve both professional success and emotional well-being, aligning psychological principles with business strategies. This episode uncovers how understanding organizational psychology can lead to better decision-making and enhanced performance. Join us as Marina shares tips on creating high-performance habits and implementing diagnostics that drive business success while nurturing mental clarity and resilience.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Marina Morgan:
Company Website: https://www.themorganimpact.com
LinkedIn: https://www.linkedin.com/in/marinamorgan-sf/
Instagram: https://www.instagram.com/mmorgan_sf/?igsh=NTc4MTIwNjQ2YQ%3D%3D#
YouTube: https://www.youtube.com/@mmorgan_sf
Facebook: https://www.facebook.com/people/The-Morgan-Impact/61565528956875/?mibextid=wwXIfr&rdid=6YkSKmPiQ6KAvQaO&share_url=https%3A%2F%2Fwww.facebook.com%2Fshare%2F1AqTmttmae%2F%3Fmibextid%3DwwXIfr
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrepreneurs #psychology #resillience

Wednesday Jun 25, 2025

Join Kim Nakamaru, General Counsel of Relativity Space, as she shares her insights on leading in high-growth sectors, particularly in the rapidly-evolving world of space technology. This episode explores her journey from competitive sports to executive leadership and the crucial lessons learned about resilience, adaptability, and the entrepreneurial spirit necessary to propel innovative companies forward.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with Kim Nakamaru:
LinkedIn: www.linkedin.com/in/kim-nakamaru-89a07a27
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #entrpreneur #resillience #adaptability

Friday Jun 20, 2025

Join George Haymaker in a compelling discussion about his personal story of transformation through addiction and the pivotal neuroscience principles that helped him emerge victorious. This episode offers a deep exploration into the mental hurdles we face when seeking change, and how understanding the brain’s wiring can lead to profound clarity and resilience. Listeners will resonate with George’s journey and gain inspiration for their own paths to recovery and self-awareness.
 
Listen on Podbean:
https://brainworkframework.podbean.com/
Connect with George Haymaker:
LinkedIn: https://www.linkedin.com/in/georgehaymaker/
Facebook Account: https://www.facebook.com/george.haymaker.9/
Facebook Business Page: https://www.facebook.com/profile.php?id=61574817093251
Company Website: https://www.georgehaymaker.com
YouTube: https://www.youtube.com/@georgehaymakerneuroeducator
 
Connect with Chris Troka:
LinkedIn: https://www.linkedin.com/in/christopher-troka-3a093058/ 
Website: https://focused-biz.com/
Website: https://christroka.com/#brainwork #framework #business #brain #neuroscience #clarity #selfawareness

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